Sandy Rowley
Objectives
too work in an organization, where my expertise, experience and passion have an outlet and opportunity to grow.
too work in an organization, where my expertise, experience and passion have an outlet and opportunity to grow.
Professional
Achievements
Highlighted on PBS Vegas
documentary on the Bee Hotel, K – 12 curriculum and organic pollinator garden
project with Galena Visitor Center.
BeeHabitat.com starts at 18:54
View other achievements, media
coverage and photos from the events I coordinated to help protect native
pollinators in Northern Nevada. http://beehabitat.com/getting-good-things-done-for-nevadans-a-year-in-review/
Internet, Web, Graphic Design and
Computer Sciences
Winner of Two Honorary Webby
Awards (Oscars of the Internet) August 2006
The Webby Awards is the leading international award
honoring excellence on the Internet. Established in 1996 during the Web’s
infancy, The Webby Award is presented by the International Academy of Digital
Arts and Sciences (IADAS) — a 1,000+ member judging body that includes
Executive Members comprised of leading Web experts, business figures,
luminaries, visionaries and creative celebrities, and
Associate Members who are former Webby Award Winners and
Nominees and other Internet professionals.
- Official Judge
for Webby Awards Jan 2007 – 2015
- Judge for The
Davies Awards Jan 2007 – 2015
- Judge
for The International Academy of Arts and Sciences Jan 2007 – 2015 View
membership for all here: http://aiva.org/member_directory/?id=240
- Contributing
Editor and author of The Social Media Bible.
The Social Media Bible
Wiley and Sons
April 2012
John Wiley & Sons, Apr 17, 2012 - Business &
Economics - 771 pages
The go-to guide to social media skills, now in an updated
and revised Third Edition
The Social Media Bible is comprehensive 700-plus page
social media resource that will teach corporate, small business, and non-profit
marketers strategies for using social media to reach their desired audiences
with power messages and efficiency. This newly revised 3rd edition addresses
technology updates to the iPad, apps, Foursquare, and other geo-targeted
networks. New case studies and company profiles provide practical examples of
how businesses have successfully implemented these strategies, using the newest
social media marketing tools.
Speed Networking Patent
United States US20070260724 A1
Filed April 17, 2007
An architecture and system for speed networking is
disclosed. In accordance with the embodiments of the invention a computer-based
system is configured to generate and store user profiles that contain user
interests and goals. The system matches user profiles to define a group of
users with the same or similar interests or goals and initiates one-on-one
online chat sessions between pairs of users within the group. The one-on-one
online chat sessions preferably last for a selected or predetermined period of
time. Users then rank or rate the one-on-one online chat sessions according to
a satisfaction factor. The system automatically catalogs contact information
between the users that had satisfaction factors within personal contact
libraries that can be accessed or modified by the users at a later date
Founder BeeHabitat.com
Mission: to educate the world on
organic and healthy land management practices, foster community and build the
health of the soil and all her relations. Protect natural habitats, encourage
collaborative projects that nourish humans as well as wildlife with in the eco
systems we live.
- Achieved 17
Pesticide Free parks in Northern Nevada using social media, news outlets,
internet marketing, public speaking, email campaigns, petitions and public
events.
- Organized
Reno’s first Bee Walk - To bring awareness to our pollinators and their
plight and dangers of pesticide use. Hundreds of people volunteer and show
support. Was featured on several prominent radio and television outlets.
- Nevada's First
and the West Coast’s largest Bee Hotel at US Forest Service Welcome Center in
Galena Forest, Reno Nevada. Worked to raise funding to help native
pollinators. Awarded grant of $2500 that was used to build large native
pollinator gardens and bee hotel as well as k – 12 pollinator curriculum for
every student in Washoe County. Gained votes via social media and traditional
media sources. NPR, RGJ, KOLO News 8 and local radio stations.
Source : http://www.rgj.com/story/life/outdoors/recreation/2015/03/31/bee-hotel-reno-galena-creek/70755694/
Helped to create Nevada first pollinator
management/protection plan with the state of Nevada *See attached
Charles Moses – point of contact
Environmental Scientist IV | Plant Industry Division | Nevada Department of Agriculture
405 South 21st Street, Sparks, NV 89431
Office: 775.353.3716 | Fax: 775.353.3713
Environmental Scientist IV | Plant Industry Division | Nevada Department of Agriculture
405 South 21st Street, Sparks, NV 89431
Office: 775.353.3716 | Fax: 775.353.3713
- Negotiated free
organic lawn care training for all of Northern Nevada parks and recreation departments,
schools and non-profits. Worked with BeyondPesticides.org to help train 48
city, county and non-profit employees on how to convert to pesticide free park
and how to maintain.
- Volunteered as
outreach education presenter for Animal Ark in Reno Nv. Gave age
appropriate presentations to local schools.
- Volunteer for
Audubon Society in Reno Nevada. Outreach and education for elementary,
middle school-age students in Washoe County.
- Educational and
Motivational Speaking: Audubon Society, Schools, Municipalities, Organizations
and the media.
- Free organic lawn
care classes for the community.
- Organized a private meeting with Nevada
Congressman Mark Amodei. To discuss his support and sponsoring of Bill HR 1599
or “DARK Act”. Which restricts the labeling of GMO foods
-
Work with City Council Woman, Naomi Dueer to
secure pesticide free open space for the keystone neighborhood in Reno July
2016.
-
Secured a pesticide free/organically managed
wetland area with City of Reno Public Works Department. Working with Jana
Vanderhaar and Public Works to create an organicly managed wetland area off
Neil Road in Reno Nv.
Lender and consultant for Kiva.org for over 30 loans to small business owners in 3rd world countries. View case studies here: https://www.kiva.org/lender/megastarmedia
Volunteer Social Media and
Marketing consultant for
International Council of
Thirteen Indigenous Grandmothers
Nonprofit organization
The International Council of 13 Indigenous
Grandmothers is an international alliance of indigenous female elders that
focuses on issues such as the environment, internationalism, and human rights.
Volunteer with Galena Visitor
Center and Great Basin Institute
Secured funding/grants to build and install Bee Hotel,
Pollinator curriculum for K-12 students in Washoe County and Reno’s first
pesticide free pollinator gardens.
Volunteer for Urban Roots K-12 Farm education
non profit
Helped prepare the land for gardens, classrooms and events.
Helped market and teach at the Pollinator Fair.
Held presentation on pollinator protection and organic gardening.
BAR O Basin and Range Organics: Chair Person of
Advisory Board
Helped secure organic certification for Nevada’s newly formed Basin and
Range Organics program. See attached letter of thanks from BARO executive
director. Working on the ground floor to establish an affordable organic
certification program to fill the void left by the Nevada Dept. of Agriculture
removal of the state run program.
Skills
- Public Speaking: Rotary, Schools, News Outlets, Churches, Clubs
and other groups
- Teaching and
Outreach Education for school-age students
- Social Network
Management – Pinterest (13-20k views per day) Facebook (3900 followers)
LinkedIn (500+ followers) Twitter (2500 followers)
- 90 WPM
- Graphic Design: Photoshop
and Illustrator software.
- Coordinate events for the
community.
- Media and PR
- Web Design:
Dreamweaver / html / css / ftp / Plesk / web development
- Internet research
- Email platforms
- Troubleshooting
tech support
- Small Business
Marketing SEO Trained small businesses on Etsy and over Skype
- SEO / PPC /
Social Advertising
- Mail Chimp /
Constant Contact and other newsletter / email marketing platforms
- Google Analytics’ / Google
Webmaster Tools / G mail / Google Docs
- Microsoft Word,
Excel, PowerPoint
- Office
networking, setup and troubleshooting LAN WAN
- Dispute
resolution
- AVID Training
- Organic Land Care
/ Floral Design / Gardening / Homesteading / Permaculture / Biodynamic Farming
-Soil science and biology
-Organic beekeeping
-Organic land horticulturist in
training with GaiaCollege.ca
-Student of Dr. Elaine Ingham,
renowned soil scientist and land restoration expert.
Work History
Beyond Pesticides: 2014 – present *Independent
Contractor
Goals: To reduce the amount of toxic chemicals
in our community and the world. Providing outreach educational opportunities
for schools, municipalities, non-profits, clubs, dog parks, land trusts and all
groups open to organic best practices, on organic best practices and systems.
Work with leaders to establish right policies at city, county, state and
federal level.
Research pesticide loads for our
community. Created sustainable alternatives and presented to city, media and
county for approval. Held public events to raise awareness on pollinator
health.
Created successful social media
campaigns that helped to achieve funding, media coverage as well as pesticide
free parks for my community. Trained city, county and state employees on
organic alternatives and case studies. Public speaking engagements and
publicity campaigns.
Created and managed several online
successful Facebook groups educating the public on safer alternatives, USGS
water reports and resources to help reduce pesticide loads in the community. https://www.youtube.com/watch?v=UvCra2Y51QY
Current projects
created for BeyondPesticides.org
Secured free training for 48
municipalities in organic land care
12 parks with the City of Reno
pesticide free.
3 parks in Carson City Nv
State Capital Grounds
State Legislature Grounds
Renown Hospital pending
Squaw Creek Resort pending
Washoe Tribe pesticide free
training
Washoe Tribe pesticide free pilot
program to start in November 2016
Washoe County School District pesticide
free training. WCSD is now in contract with an organic pest management company
less than 4 months after our training.
5 communities in Southern
California in talks with local authorities on pesticide free solutions.
Pollinator corridor throughout the
city of Reno pending learn more here: http://beehabitat.com/pollinator-corridor-art-gardens-throughout-reno-nevada/
Mt. Rose and Washoe Scenic Byway
plan to have areas along highways that are pollinator habitat and a no spray
pesticide zone.
60 schools in Wisconsin to build
native bee hotels and install pesticide free native gardens.
Big Valley Pomo Indians agreed to
convert hotel and casino to pesticide free. Pending training.
Nevada Museum of Art to use
pesticide free building and grounds policy as a guide to manage the property
without the use of toxic chemicals.
City of Sparks pesticide free
training and working to train parks staff on how to convert and maintain Sparks
Marina, a middle school and a community park with out the use of synthetic
fertilizers and pesticides.
Cottonwood elementary school in
Fernley Nv. Worked to convert school turf system to organic.
Megastar Media INC : Web Design, Marketing & Software Company
1999-2015
Sales, Marketing, Software
Training, Server Maintenance and Networking, Book keeping, Tech Support,
Graphic Design, Project Management, SEO, Social Networking, Seminars, Train
Employees as well as clients. Managed accounts/deals over $200k.
Pattionium INC : Patti LaBelle Fan
Club Online Marketing and Site
Management 2004 -2009
Plan, Design, Develop and
Maintained official online fan club for Grammy Award Winning Artist Patti
LaBelle. Tripled her fan club membership in less than one month after launch.
Created online e Cards for The
Oprah Winfrey Show, Martha Stewart as well as NBC Clash of Choirs.
Computer Lab Assistant Lassen
Community College 1998-99
Journalism lab as well as computer
science lab. Responsible for LAN/ WAN, Database, Printer, Troubleshooting, Tech
Support to staff and students.
Kaiserslautern American High
School : AVID
Tutor Volunteer 1994-96
Kaiserslautern American High
School : Substitute
Teacher 1994-96
Kaiserslautern Germany Vogelweh
Child Development Center : Pre
Kindergarten Lead 1994-95
Ramstien American High School : Co Teacher / At Risk Youth
Assistant 1995-96
Education
Lassen Community College in Susanville California
Associates Degree in Journalism with a focus on Computer Science and Web
Design. 1999 Deans List. Cum Laud.
- Public Speaking Classes at University of Maryland Ft.
Campbell Ky 1993
- English Class at University of Maryland in
Kaiserslautern Germany 1995
- CPR and Lifeguard Training in Reno Nevada 2012
- Early Childhood Development courses and credit in
Kaiserslautern Germany for Pre-
Kindergarten Position
- NOFA Certification for organic lawn care
- Online marketing courses via private sector. Subjects:
Social Media, Web Design, Marketing and Server Management.
-Dr. Elaine Ingham soil biology program
-GaiaCollege.ca Organic Horticulturist program
-EarthFort soil and organic land care program
References are attached, you can
view more on my LinkedIn profile.
Basin and Range Organics
Great News!
Basin & Range Organics has
officially received its Certificate of Accreditation. We are fully sanctioned
by the USDA’s National Organic Program to offer certification services and
grant organic certificates. We would like to thank you for your early
involvement in our program. Your intent to support a NV based Certifying Agency
is a huge part of our existence and we hope to foster that now and into the
future. Keep an eye out for further press releases regarding this news and
please feel free to contact us with any further questions.
Sincerely,
Benjamin Rush
Benjamin Rush
Email: Benjamin.T.Rush@nv.usda.gov
Office: 775 857 8500 ext. 177
Cell: 513 602 2415
To
Whom It May Concern:
I am a member of Hela Bima Board of directors and have worked with
Sandy Rowley during her time with our nonprofit.
Sandy has been a real asset to our mission. Her passion, practical
expertise and commitment to follow through has helped our organization focus on
creating a stable foundation to further our mission and help grow organic
farming practices around the world.
Her talents in social media and web design, have grown our
Facebook page to hundreds of thousands of views, increasing our reach from 20 a
month, to over 500,000 in one month. Our website traffic has tripled. Her
efforts helped our non-profit gain advertising grants with Google and gained
free publicity from local magazines.
She has shown wisdom in very challenging situations and
determination to do the right thing in all circumstances. I would highly
recommend her for this position.
Please call or email.
Bonnie
Bibas
Board of Director
HelaBimaWorld.org
239-287-1414
Board of Director
HelaBimaWorld.org
239-287-1414
Galena Visitor Center/Great Basin Institute
Letter of
recommendation for Sandy Rowley
July 10,
2015
Sandy has
been a volunteer with the Galena Creek Visitor Center and Great Basin Institute
for approximately a year. She enabled a
partnership with the Bee Habitat organization and the Reno Sparks Association
of Realtors which brought to realization a pollinator garden, large insect
hotel, and field study curriculum geared to K-12 Washoe County students.
Sandy has proven
to be a dedicated connecting-community-with-nature community member. She prepared exhibits, helped greatly with
publicity and social media, and organized volunteer days.
Sandy works
well in a team, brings together partners in collaborative efforts, and is a real pleasure to work with.
Sandy’s work
and volunteering at the visitor center has been greatly valued in the visitor
center itself and in the many school field studies and school break camps
coordinated through the visitor center.
Please feel
free to call or e-mail me for further information.
Sincerely,
Gwen Bourne
Galena Creek
Visitor Center Director
775-849-4948
gbourne@gbinstitute.org
June
15, 2015
Rotary
Clubs in District 5190
Re:
Sandy Rowley
To
Whom it May Concern,
We
would like to recommend Sandy Rowley and the Bee Habitat Program we recently
heard
at our club in Carson City. She had an AV component as well as a verbal
presentation. Her topic regarding bees and pollination has been a subject of
current events. It was a unique program that engaged our membership and
produced numerous questions from our group.
Sincerely,
John
P. Copoulos,
Carson City Rotary Program Chair
